- Advertising Management Occupations
- эк. тр. специальности, связанные с рекламным менеджментом [с менеджментом в области рекламы\]* (раздел 164 в "Словаре названий профессий"; включает в себя 4 профессии)See:
Англо-русский экономический словарь.
Англо-русский экономический словарь.
Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… … Wikipedia
Graphic design occupations — A number of occupations are commonly classified under the broad term of graphic designer . Graphic design career paths cover all ends of the creative spectrum. Many of these job descriptions overlap heavily.Graphic Art ManagersThe following are… … Wikipedia
Customer relationship management — (CRM) is a widely implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes principally sales activities, but… … Wikipedia
Corporate communication — is the message issued by a corporate organization, body, or institute to its publics. Publics can be both internal (employees, stakeholders, i.e. share and stock holders) and external (agencies, channel partners, media, government, industry… … Wikipedia
Corporate title — Publicly and privately held for profit corporations confer corporate titles or business titles on company officials as a means of identifying their function in the organization. In addition, many non profit organizations, educational institutions … Wikipedia
Media buying — is a sub function of Advertising management. Media Buying is the procurement of the best possible placement and price of a piece of media real estate within any given media. The main task of Media Buying lies within the negotiation of price and… … Wikipedia
Chief brand officer — A chief brand officer (CBO) is a relatively new executive level position at a corporation, company, organization, or agency, typically reporting directly to the CEO or board of directors. The CBO is responsible for a brand s image, experience,… … Wikipedia
Digital strategy manager — A digital strategy manager is an executive position. This position is based on a unique set of technological knowledge which directs all departments for digital industry growth. A digital strategy manager collaborates with all marketing, business … Wikipedia
Chief marketing officer — (CMO) is a corporate title referring to an executive responsible for various marketing activities in an organization. Most often the position reports to the chief executive officer. Contents 1 Role 2 Challenges 3 CMO Associations 3.1 … Wikipedia
Chief privacy officer — The Chief Privacy Officer (CPO) is a senior level executive within a business or organization who is responsible for managing the risks and business impacts of privacy laws and policies. The CPO position is relatively new and was created to… … Wikipedia
Chief diversity officer — The chief diversity officer or CDO is an organization’s executive level diversity and inclusion strategist. According to journalist Bill Picture, about 20% percent of Fortune 500 companies employ diversity officers (Asian Week, Nov. 26, 2005).… … Wikipedia